Moving forward with plans that began nearly six months ago, the BC Liberal Party’s members voted to officially change the party’s name to BC United..More than 8,000 members voted and 80% favoured the name change, solidifying the move..“For more than 20 years, our party’s name has been a constant topic of debate. A strong vote for BC United marks a new beginning,” said party leader Kevin Falcon Wednesday..“I’m excited to move forward as BC United because it really reflects our big tent party, united for a common purpose of making life better for British Columbians.”.As part of a “rebranding process,” the BC Liberal Party engaged in a province-wide consultation with its members following a June convention where the majority of delegates called for a new name..BC United was chosen among the more than 2,000 alternatives..“It’s important to note changing the party name is just one part of an overall renewal process that is already well underway,” said Vice-President of the BC Liberal Party Caroline Elliott..“From new, dynamic leadership to talented, passionate candidates and smart, outcomes-based policies, we’re working hard to demonstrate real, comprehensive renewal right across the board.”.The party says its next steps include a constitutional ratification process for the new name as part of a delegated convention, which it expects to happen in the early new year..Following ratification will be the implementation of logos and other branding..BC United is currently registered with Elections BC and the party will retain registration of the BC Liberal name to avoid confusion and ensure it isn't used by other parties.
